President - Identities Advertising, Inc.

No wall was safe from becoming a canvas to the doodles and sketches of William as a young boy. His mother finally decided to give him a drawing pad which ultimately led to his admittance into the elite and prestigous Ringling School Of Art & Design in the early 1980's. The faculty there included some of the top advertising industry professionals of the era. They influenced William's artistic talents and helped him discover his natural inclination towards graphic design, his primary major. While attending college, William interned with a leading advertising firm in Sarasota, Florida where he gained tremendous hands-on experience.

After graduation, William progressed through the advertising/marketing industry which helped broaden his creative talents while acquiring years of comprehensive knowledge. His employment roster consisted of advertising agencies, world class printers, a corporate franchiser, publishing companies and eventually the Fortune 50 company Lowe's.

While at Lowe's, he developed the creative marketing materials for the advertising programs that supported the national chain of stores. His work included the day-to day national advertising material, new & relocating store grand opening campaigns and the launch of Lowe's NASCAR program.

Then an opportunity arose to open his own advertising firm – a company that recognized his advertising expertise requested to become a client. William put a business plan together, integrated his resources and opened Identities Advertising as a full service agency.

William has owned and managed Identities Advertising for 17 years providing local, regional and national clientele with his exceptional and award-winning creative work. When he has free time away from work, you can find him involved with two of his other passions – the culinary arts and the fine arts.